What does an executive summary mean?
It’s a short and concise section of a document that summarizes the most important points of a longer project plan or business document.
Why is an executive summary important?
- Leaders can quickly understand the key points without spending hours reading the full document.
- The creator of the executive summary can highlight specific sections (even with colors) to draw attention to the most critical parts for the leader.
- A well-written executive summary will leave the leader satisfied because it saves a lot of time.
The 10 Most Popular Executive Summary Examples:
- Business Plan Executive Summary
- Project Proposal Executive Summary
- Financial Report Executive Summary
- Marketing Plan Executive Summary
- Product Launch Executive Summary
- Market Research Executive Summary
- Annual Performance Review Summary
- Non-Profit Grant Proposal Summary
- Consulting Report Executive Summary
- Strategic Plan Executive Summary
Common mistakes when creating an executive summary:
- Including too much unnecessary information while missing key specifics (e.g., "This decision must be made within a month, or...").
- Not tailoring it to the audience (e.g., It’s for an investor, but it focuses on how long a feature will take to develop and lacks financial details).
- Using unclear language (e.g., Technical jargon that the audience might not understand, like "With the help of the Scrum Master...").
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